Google review management is an essential process in the existence of any business since it produces positive reviews. While handling customers’ feedback you stand to benefit from increased traffic, customer loyalty, and better ranking. While addressing dissatisfaction complaints or when satisfied customers are motivated to give their opinions, proper management assists in the perception that the potential clients have about the particular business. If you adopt proper measures in change management, reviews have the potential to become an effective catalyst for development. Let the review management from Google guide you, guard you against reputation loss and leave a favorable lasting imprint on your consumers.